The topic of the home
office has never been heard as much as after the pandemic. Although the
pandemic changed many habits in our lives, one area that accelerated without
precedent was work as a writer.
Although the famous
"new reality" of work has its advantages and disadvantages, the truth
is that it is here to stay, at least for many of us.
TEST TO KNOW IF YOU COULD GET A JOB
AS A WRITER
We will remind you to
take this questionnaire to find out if you have mastered the essential
questions that will allow you to start this path of having a job as a writer.
HOME OFFICE BENEFITS TO HAVE A WORK
AS A WRITER
Some benefits of this
home office work modality include flexibility, cost savings (both for the
employee and the employer), and independence.
On the other hand,
this acceleration also implies that, as writers, we learn new skills to be able
to adapt to the new job market.
One of the professions
that have been requested the most is working as an freelance writer with various
applications. The work as a writer implies not only learning to write, but
having good writing and spelling, but also digital knowledge such as SEO
(Search Engine Optimization), about the public objective, managing the tone of
the brand, having a defined and attractive structure, among many others.
Although it may sound
complex, getting a job as a writer has never been easier than it is today.
Next, we tell you 5 areas where you can find work as a writer online.
AREAS OF WORK AS AN ONLINE WRITER
1. Web content
Web pages need
relevant and current content to permanently generate value for their users. In
this sense, the work as a writer consists of being a web editor and involves
knowing the public, knowing what interests them and what is the best way to
reach them. In addition, constant research is needed to stay abreast of the
latest trends. In this way, you make sure that your texts will not die into
oblivion.
Knowledge about UX
writing could be very useful, since they are focused on generating a good user
experience. However, it must be borne in mind that web content does not only
refer to blogs or articles, but also to the content that we see when we open
the homepage of a page or product descriptions if we are in a marketplace like
Amazon.
2.Marketing
Advertising and
marketing agencies need to constantly generate valuable content on the web and,
not only that, they also consume it in large quantities. Very similar to web
content, marketing agencies ensure that this content reaches the right people,
that is, for whom it was originally intended. For this, they require work as a
writer, possessing knowledge in SEO, mainly, in order to be able to market the
content, generate an audience and increase the user conversion rate.
3.Startups
Startups or new
businesses are a very interesting and profitable source of employment for
online writers. Since they are starting, some companies focus on knowing their
target audience, and being able to reach them in the most effective way by
outsourcing those services. In this sense, it is worth contacting those
entrepreneurs who need support to grow. For this, it is recommended to make a
presentation of your services, have a well-assembled portfolio, and be clear
about how you can generate value for these companies. What better way than to
grow together!
STAND OUT AT YOUR WORK
AS AN ONLINE WRITER
In the previous
section, we told you which business sectors can offer work as an online writer.
In this part, we tell you where and how you can stand out from other writers,
so that you have a better chance of landing that writing job you've always
dreamed of, or at least where to start.
4. Job portals
In addition to
traditional job portals, there are web pages dedicated to connecting businesses
or people who offer projects or work as an online writer. Some of them
recommend creating a profile with all your professional, educational
information and work samples. In this sense, it is highly recommended to have a
blog that you can share and show a little of the talent you have. Some of the
best known portals are: Linkedin, Workana, Fiverr, Upwork, among many others.
5. Master a topic
Surely, at the
beginning it is very important to be versatile and adapt to the issues that
come up, as we get projects. But, this is not sustainable. It is preferable
that when you reach a certain point of maturity in your creative writing, you
sit down and reflect on what type of content interests you and which clients
you would like to reach. The reason for this is because being recognized as an
expert in your area, in the long term, will open more doors for you and, better
yet, that are on the subject that you are passionate about. These opportunities
appear because clients will trust your work as a writer and you will be able to
generate more stable relationships with them.
Finally, these are
some ideas that can contribute to your dream of having a job as an online
writer because we know that we all have responsibilities to fulfill, and
romanticizing writing is unnecessary. There are many more opportunities
outside, you just need discipline and perseverance to be able to generate stable
income from home.