There is a 30-year-old YouTube
celebrity known as PewDiePie. Actually, his real name is Felix Arvid Ulf
Kjellberg and he lives in his homeland, Sweden. PewDiePie has several firsts to
his credit.
He is one of the youngest
millionaires in Sweden and the first famous YouTuber from Scandinavia. Everyone
wants to know how much money PewDiePie makes per day, per month or per year.
PewDiePie Net Worth
In 2019, Forbes estimated
PewDiePie's net worth at $13 million. However, PewDiePie later revealed in his
own video that he is worth $25 million. This is nothing shocking. The reason is
that PewDiePie is still one of the biggest YouTubers in the world and is famous
among people of all ages.
But if you think PewDiePie is just
making money off YouTube videos, think again. There are several other ways that
PewDiePie makes money.
Let's see some of them.
10 Ways PewDiePie Makes Money
If you want to know how much money
PewDiePie makes per day, per month, or per year, you need to know all of
his 10 sources of income.
Here are some top sources that add
up to PewDiePie's net worth. You will be very surprised that a millennial has
several sources of income directly or indirectly from his YouTube channel.
1. The biggest source of income
The biggest source of income for
PewDiePie is YouTube and Google AdSense. With millions of ads being shown
during PewDiePie's videos, before and after his games, it's also one of the top
advertising channels.
PewDiePie never discloses his
income, it is estimated that he earns around $15 million from this single
source. In 2017, PewDiePie is said to have made $12 million from YouTube and
Google AdSense.
2. PewDiePie: The Legend of the
Brofist
After PewDiePie became one of the
most subscribed YouTube channels in the world, he launched a game app called
'PewDiePie: The Legend of the Brofist' in 2014.
This is a paid app
that sells for $5 each on Google Play and the App Store. The game revolves
around PewDiePie, his girlfriend Marzia Bisognin, their dogs and other
YouTubers and their various adventures.
3. Sale of clothes
Since PewDiePie is a
celebrity, millions of people around the world want to buy his branded
products. Therefore, he sells PewDiePie brand clothing and other collectibles
from Represent.com and ShopPewDiePie.com.
4. This book loves you
Released in 2015,
"This Book Loves You" is a book written by PewDiePie himself. Soon
after its release, the book became a bestseller in New York and other parts of
the world. This book loves you is all about parodies.
In particular,
PewDiePie has parodied some of the most popular motivational quotes in this
book. However, it's still a top motivational book with a difference and it
earns you royalties.
5. Scare PewDiePie
In 2015, YouTube
launched a premium service, YouTube Red. The company signed up PewDiePie to
create an exclusive series called "Scare PewDiePie." This series is
based on PewDiePie and the hundreds of horror games he's been playing over the
years since YouTubing started.
6. Meme Review
PewDiePie hosts a
great ticket show called the Meme Review that has a number of avid fans,
including Elon Musk. This YouTube show attracts at least 20 million viewers.
The show is all about
the latest memes and jokes from around the world and funny reviews from the
Swedish YouTuber, including some with guest reviewers.
7. Endorsements for Minecraft and
other games
PewDiePie's biggest
source of money is his endorsement of Minecraft and other lesser-known video
games. In fact, many games from unknown developers around the world became
famous and had record sales due to PewDiePie reviews. He endorses the brand or
the game to make money.
8. Previous contracts with Disney
and others
Previously, PewDiePie
had entertainment contracts with the Disney channel and others. However, in
2016-2017, PewDiePie caused a lot of controversy for his support of neo-Nazis.
His frequent anti-Semitic protests ended his career on television shows.
Although PewDiePie
vowed to refrain from anti-Semitic comments, a lone terrorist in New Zealand
named his channel as an inspiration.
After the incident,
PewDiePie was banned by all television stations and entertainment creators with
whom he had contracts. However, he did make some money from these contracts.
9. Google Brand Ambassador
PewDiePie earns an
undisclosed amount of money for serving as an influencer and brand ambassador
for Google and YouTube.
These contracts were
not without controversy either. Although ABC has terminated some of its
contracts with PewDiePie, others remain active due to their terms and
conditions. However, he is an influencer for some brands.
10. Guest appearances
No one knows how much
PewDiePie actually earns or the money TV channels, YouTubers and others pay him
for guest appearances. He has appeared with other YouTubers to make videos
together.
Possible sources of income
PewDiePie is also an
Instagram influencer, runs a highly subscribed Twitter handle, and has a pie in
many other digital assets as well. Although he appears in the news on youth and
gaming channels on television, it is unclear whether he charges or gives these
appearances for free.
In reality, PewDiePie
might have been richer than $25 million, if he hadn't had controversies.
However, these controversies have also made him the most famous YouTuber of all
time. His other counterparts avoid controversy.
How PewDiePie Got Rich
Felix Arvid Ulf
Kjellberg started his YouTube channel, PewDiePie, in December 2006. This was
just in time for the Christmas-New Year season and thus found a huge audience.
By July 2012, he had one million subscribers. And this number continues to
grow.
PewDiePie, according
to various reports, does not own significant assets like big houses or
expensive cars. His only visible investment is a YouTube studio where he shoots
his videos. It is said that he uses very simple equipment to make his videos.
However, PewDiePie has
an amazing way of presenting his Minecraft cheats and tweaks. He uses a lot of
funny language and sometimes a bit of abusive language. Despite that, he
remains one of the most popular celebrities on YouTube.
In 2019, PewDiePie was
pushed to No-2 as the second most popular channel on YouTube. Indian music
company T-Series took the No-1 position. However, PewDiePie is an individual,
while T-Series is a multi-billion dollar organization. Among individual
YouTubers, PewDiePie remains the most prominent.
In conclusion
These are the various
ways that PewDiePie makes money. His initial earnings came from YouTube and
Google AdSense. If you are motivated with your net worth, then you should start
your YouTube channel. Now he runs various other businesses and earns money.